Kaity and Andrew recently graduated college with marketing and entrepreneurial degrees respectively. The pair had many positive influences in their lives including Kaity’s entrepreneurial father, a volunteer opportunity in Ecuador and Professor Vijay Govindaraja whom they saw speak on his concept of reverse innovation. The concept is the act of bringing technologies, services and innovations from developing nations for use in the developed world. The goal of this adventure is to learn what it means to be an entrepreneur in South America and bring that information back to share in the United States.
Key Takeaways:
[1:22] It all started with a volunteer experience
[1:56] The concept of reverse innovation
[2:32] 7 countries in 7 months and 100 entrepreneurs
[3:19] Marketing and Entrepreneurship courses in college
[4:26] Starting the process and finding the opportunities
[5:55] Adversity is a leading indicator of success
[6:48] We bought the tickets and then decided to
[7:20] kaity606@gmail.com
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